Fidelatna Academy / Privacy
Game privacy · approved wording

Fidelatna Academy privacy

Privacy information for Fidelatna Academy.

PhantomPixel · A trading name of Ak Incorporated LTD Company No: 16888438 Last updated: 20 October 2026

Welcome. This Privacy Policy explains what information we collect when you use or play Fidelatna Academy (Fidelatna), why we collect it, who we share it with, and the choices available to you.

When we say “we”, “us”, or “our”, we mean Ak Incorporated LTD trading as PhantomPixel. When we say “you”, we mean the player or user of the Game.

This policy applies specifically to Fidelatna Academy, its in-app features and subscriptions. Our website privacy notice covers visits to phantompixel.co.uk, and other PhantomPixel games have their own privacy notices.

The Short Version

We collect only what we need to:

Fidelatna Academy does not offer player account registration. Store accounts used to buy subscriptions (Apple or Google) are managed by those platforms, not created within Fidelatna Academy.

We do not sell your personal information.

We do not serve targeted advertising inside the Game.

We do not collect your name, email address, phone number, precise location, contacts, photos, or payment card details through the Game.

Some technical data may still be considered personal data under privacy laws because it can relate to a specific device, app installation, subscription record, or user journey.

1. Who Is Responsible for Your Data

The data controller for the Game is:

Ak Incorporated LTD trading as PhantomPixel Company No: 16888438 Email: support@phantompixel.co.uk Website: www.phantompixel.co.uk

2. Information We Collect

Subscription and Purchase Data

When you purchase, renew, cancel, or restore a subscription, we use RevenueCat to help manage subscription access.

RevenueCat may process information such as:

We use this information to:

Your payment card details, billing address, and payment credentials are processed by Apple or Google. We do not see or store your full payment details.

Analytics Data

We use Firebase Analytics to understand how players use the Game and to improve gameplay, performance, and user experience.

Firebase Analytics may collect technical and usage information such as:

This data is generally pseudonymous. It does not include your name, email address, phone number, or payment card details. However, it may still be considered personal data under some privacy laws because it can relate to a specific app installation or device.

We use analytics to understand what is working, what is confusing, and where the Game can be improved.

Crash and Diagnostic Data

We use Firebase Crashlytics to help detect, diagnose, and fix crashes and technical errors.

Crashlytics may collect information such as:

We use this information only to maintain app stability, investigate bugs, and improve the Game.

Attribution and Deferred Deep Linking Data

We use AppsFlyer to provide deep linking, deferred deep linking, install attribution, campaign measurement, and fraud prevention.

This helps us understand which links, campaigns, referral sources, or marketing activity led users to install or open the Game. It may also allow users to be directed to the correct in-app screen after installation.

Depending on your device, platform, settings, consent choices, and our configuration, AppsFlyer may process technical information such as:

We use AppsFlyer for attribution, deep linking, campaign measurement, fraud prevention, and understanding the effectiveness of our own marketing.

We do not use AppsFlyer to serve targeted advertising inside the Game.

Where required, we will request your consent before accessing identifiers used for tracking, such as the iOS advertising identifier. Where required by law or platform policy, we may disable or restrict advertising identifiers, attribution tracking, partner sharing, or analytics for children or users whose age is unknown.

Website and Contact Data

If you contact us by email or through our website, we may collect the information you choose to provide, such as:

We use this information only to respond to you, provide support, investigate issues, and keep appropriate business records.

Our website is designed to operate without non-essential cookies or behavioural advertising by default and does not currently provide a cookie-consent banner. For information about website technical data, cookies and any future consent controls, read our website privacy notice. If we introduce non-essential tracking, we will update the notice and provide consent choices where required.

3. Information We Do Not Collect

Through the Game, we do not intentionally collect:

We do not sell your personal information.

We do not use your data to serve targeted advertising inside the Game.

4. How We Use Your Information

We use information for the following purposes:

5. Legal Bases for Processing

For users in the UK, European Economic Area, and other regions with similar privacy laws, we rely on the following legal bases:

Performance of a Contract

We process subscription and purchase data because it is necessary to provide paid access, manage subscription status, and restore purchases.

Legitimate Interests

We process analytics, diagnostics, crash data, attribution data, and technical data where necessary for our legitimate interests in improving the Game, fixing bugs, preventing fraud, measuring performance, and operating our business.

We only rely on legitimate interests where we believe our interests are not overridden by your rights and freedoms.

Consent

Where required by law or platform rules, we rely on your consent for certain tracking, advertising identifiers, analytics, attribution, or non-essential cookies.

Legal Obligations

We may process limited information where necessary to comply with legal, tax, accounting, platform, or regulatory requirements.

6. Third-Party Services

We use trusted service providers to operate the Game. These providers process data under their own privacy policies and contractual terms.

Service providers and purposes

We do not allow these providers to use your data for purposes beyond providing their services to us, except where they act as independent controllers under their own terms, such as Apple or Google for payment processing and app store services.

We do not sell your personal information.

We do not share your data with advertising networks to serve targeted ads inside the Game.

If we use AppsFlyer with marketing partners in the future, we will configure data sharing in line with applicable law, platform rules, consent choices, and age-appropriate protections.

7. Tracking, Device Identifiers, and Advertising Identifiers

The Game and our service providers may use technical identifiers to operate subscriptions, analytics, diagnostics, deep linking, attribution, and fraud prevention.

These identifiers may include:

We do not use these identifiers to serve targeted advertising inside the Game.

Where required by your device, platform, or applicable law, we will request permission before accessing identifiers used for tracking, such as the iOS advertising identifier.

You may be able to limit tracking or reset advertising identifiers through your device settings:

Please note that changing these settings may not disable all analytics, subscription, crash reporting, or app functionality data, but it may limit certain tracking and advertising identifier uses.

8. Children and Age-Appropriate Use

The Game is intended for general audiences and may be suitable for families and younger players. It is not designed to collect names, email addresses, phone numbers, precise location, photos, contacts, or other direct contact information from children.

Because the Game may be accessed by younger users, we take additional care with analytics, attribution, device identifiers, and subscription-related processing.

Where required by law or platform policy, we may use a neutral age screen or apply higher privacy protections by default.

If a user is identified as a child, or if we cannot determine the user’s age where child-protection rules require us to do so, we may disable or limit:

Parents or guardians who believe that their child has provided personal information to us can contact us at:

support@phantompixel.co.uk

We will review the request and delete or restrict the relevant data where required by law and technically possible.

The age at which a child can consent to data processing varies by country. For example, some laws apply special rules to children under 13, while others apply higher age thresholds. We aim to apply age-appropriate protections based on the user’s location, platform requirements, and applicable law.

9. International Users and Data Transfers

The Game may be available worldwide. Our company is based in the United Kingdom, and our service providers may process data in other countries, including the United Kingdom, European Economic Area, United States, Israel, and other locations where they operate.

Where required, we rely on appropriate safeguards for international data transfers, such as contractual protections, standard contractual clauses, adequacy decisions, or other recognised transfer mechanisms.

By using the Game, you understand that your information may be processed in countries other than the country where you live.

10. Data Retention

We keep information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Analytics and crash data may be retained by Firebase for a limited period based on our configuration and Google’s retention settings.

Subscription and purchase data may be retained for as long as needed to:

Attribution and deep linking data may be retained by AppsFlyer according to our configuration, AppsFlyer’s retention settings, and applicable legal requirements.

Support emails may be retained for as long as necessary to respond to your request and maintain appropriate business records.

Where data is no longer needed, it will be deleted, anonymised, or retained only where required for legal or legitimate business reasons.

11. Your Privacy Rights

Depending on where you live, you may have rights over your personal data.

These may include the right to:

To exercise your rights, contact us at:

support@phantompixel.co.uk

Fidelatna Academy does not create player accounts, so there is no in-app Fidelatna account to delete. You can still request access to or deletion of personal data associated with an app installation, subscription identifier or support message, subject to applicable law and permitted retention.

To help locate relevant records, we may ask only for necessary information such as a RevenueCat app user ID, AppsFlyer ID, Firebase installation ID or Apple/Google order reference. Please do not send payment-card details or passwords. See our data rights and deletion page for instructions.

We will respond within the time required by applicable law.

12. UK and EU Users

If you are in the UK, European Union, or European Economic Area, you have rights under data protection laws such as the UK GDPR and EU GDPR.

You may also have the right to complain to your local data protection authority.

If you are in the UK, you can contact the Information Commissioner’s Office at:

www.ico.org.uk

13. US Users

We do not sell your personal information.

We do not share your personal information for targeted advertising inside the Game.

Depending on your US state, you may have rights to know, access, correct, delete, or opt out of certain uses of personal information.

To exercise these rights, contact us at:

support@phantompixel.co.uk

14. Managing and Cancelling Subscriptions

Subscriptions are managed by Apple or Google, depending on where you purchased the subscription.

To manage, cancel, or request support for your subscription, use your Apple ID or Google Play account settings.

Deleting or uninstalling the Game does not automatically cancel your subscription.

Refunds are handled by Apple or Google according to their own policies.

15. Data Security

We use reasonable technical and organisational measures to protect information processed through the Game.

Data is transmitted over encrypted connections where supported. We also rely on the security measures of our service providers, including RevenueCat, Google Firebase, AppsFlyer, Apple, and Google.

No method of transmission or storage is completely secure. We cannot guarantee absolute security, but we take reasonable steps to protect your information.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

If we make significant changes, we will update the date at the top of this page. Where required, we may also provide additional notice or request consent.

Continued use of the Game after changes are posted means you accept the updated Privacy Policy.

17. Contact Us

If you have questions about this Privacy Policy or how we handle data, contact us at:

Ak Incorporated LTD trading as PhantomPixel Email: support@phantompixel.co.uk Website: www.phantompixel.co.uk